Goben Cars

4.8 (1796)

  7613 Century Ave, Middleton, WI 53562
  (608) 836-5500
  gobencars.com
  Claimed

Car dealer Used car dealer

Service options

  • Delivery

Reviews

Reviews are sorted by relevance, with the most helpful and insightful feedback listed first for easy reference.

  Lisa Marshall
a week ago
I had a very pleasant car shopping experience with Chris. Not always fun buying a car, but he made it pretty painless. Everyone was very friendly. No one pushed hard. They also had a good selection of cars in the range I was looking. Needed a safe car for my daughter who is a student in college.

  Alex Bartell
2 months ago
Worked with Kierre on testing and buying a used Toyota. Everything went super smoothly and Kierre was very helpful throughout the entire process. This was definitely one of the best experiences buying a car that I've ever had. Thanks again!

  liz sarcos
4 weeks ago
Recently my husband and I bought a truck from Goben Cars. Our sales representative was Aaron Dowill, he was super friendly from the beginning, he assisted us with the best disposition. Aaron answered every one of our questions, he is very knowledgeable and professional. The whole process was quick and easy. We are very pleased with our purchase and I would like to highly recommend him, he does a great job, is patient, kind and helpful. Overall our experience was very pleasant.

  Alex Jose
6 days ago
Aaron was extremely professional and incredibly nice. Got us to where exactly we needed to look for vehicles and answered all our questions. Good guy to talk with and make business happen. Extremely satisfied with the visit. 5/5 from me

  Lindsay Madden
3 weeks ago
We worked with Kierre while looking for a car for my daughter. He was very professional and unbelievably patient! Kierre is the BEST!!!

  Jazel Black
4 weeks ago
Worked with kierre he was very helpful with choosing what kind of car that I wanted to purchase. Took me awhile to choose which one and he was very helpful every step of the way.

  Barrett Olsen
2 days ago
Found the car online and the team at Goben made it super easy to set up a test drive right away. They were very helpful and patient with me. Would buy from them again. Thanks Kierre!

  Donalson Parker
6 months ago
It was an absolute pleasure buying another vehicle from Goben. It has always been an easy process with employees and staff that make the experience stress free. Kaylah (highly recommend) was the staff member that went above and beyond to speak with me and organize the process from looking at the car to driving it off the lot. Everyone does an amazing job but she truly sprinkled the experience with jokes, relatability and all around fun experience. I recommend to everyone that Goben Cars is not like anywhere else. The best staff and the best cars for the best price. Hands down. 5 stars everyday

  D Elsing
a week ago
Aaron was so helpful when I needed to find a new vehicle to deliver mail. He was able to bring a vehicle from east side for me to compare and was able to work around my schedule. Thanks you so much Aaron.

  Diamond & Richard
5 months ago
My husband and I recently had the pleasure of purchasing a car from Goben Cars, and I must say, the experience was absolutely fantastic. From the moment we walked into the dealership, we were greeted with warm hospitality and exceptional customer service.I would like to highlight the outstanding assistance provided by Kierre, the car salesman who guided us throughout the entire process. Kierre was not only incredibly knowledgeable about the vehicles, but he was also attentive to our specific needs and preferences. His professionalism, patience, and genuine enthusiasm in helping us find our new truck made the entire experience enjoyable and stress-free. Kierre went above and beyond to answer all of our questions, provided detailed information about various models, and ensured that we were completely satisfied with my choice. Not to mention, he drove all the way the east side of Madison to get an option that is now ours!Additionally, I cannot praise Grayson enough for his phenomenal assistance with the financial aspect of the purchase. He carefully explained all the financing options available to us and worked to secure the best deal possible. Grayson's expertise, transparency, and dedication made the financial process seamless, allowing us to drive off the lot with confidence and peace of mind.Overall, our experience with Goben Cars and the exceptional service from Kierre and Grayson surpassed all expectations. I highly recommend this dealership to anyone seeking professional and friendly assistance when purchasing a car. Thank you, Kierre and Grayson, for making this a truly outstanding experience.

  Ben Schilz
a week ago
Aaron was awesome! Bought a new truck from him and he got me a great deal on my trade in! Very happy with the customer service and great experience!

  JoPaddy Art & Entertainment
4 months ago
Wonderful experience, great staff! Was treaded kindly and with smiles. Willing to help you make things work out without showing that desperate car sales pitching. This is a fantastic place to go and get another vehicle! So cute too, they have this dog who greets you at the door, he's their mascot! It's just wonderful all the way around. I love all the people that work there!

  Kate Beckmann
a month ago
Changed rating back to 5*. I received a call apologizing for any inconvenience caused by the situation. I would buy from them again and recommend them to friends.Update: I edited this review due to the finance department not honoring their commitment to hold my check per our agreement. Aaron still deserves the better rating.Aaron was so helpful finding the right car for me!

  Cassie Ballweg
5 months ago
We recently purchased our new Honda Odyssey through Goben Cars in Middleton and worked with Michael Judon. It was a wonderful experience! We ve been looking for a vehicle for weeks and dealt with salesmen who immediately turned us off. Michael was helpful, knowledgeable, and guided us to exactly what we wanted in our price range. We highly recommend Michael and Goben Cars Middleton!

  Logan Luck
a month ago
Was looking for help finding my first (new/used) car and I was extremely pleased with the staff everyone is extremely friendly and helpful. Aaron D. was more than helpful with everything I needed and made the sale fast and easy!

  Ladislav Majer
3 weeks ago
Great experience and service. Kierre Washington and his team went above and behind to help us find our family van. Everything went smooth and fast. You have a repeated customer for life. Thank you Goben Cars Team

  Lynn Kronschnabel
4 months ago
Aaron was a very attentive, direct, and efficient salesperson to work with. He was very knowledgeable about the vehicle we were interested in, and was ready to answer all of our questions and let us go for a test drive. He was very professional, never pushy, and worked with us in a timely manner to go through the history of the car, comparisons with other vehicle, and finances. I highly recommend his services and Goben if you re looking for an excellent used vehicle.

  Curtis Freng
2 months ago
I normally work with Joe but he was off. I ended up buying a car from Sean. He answered all the questions I needed through text as soon as I got off of work he had a few cars lined up for me to look at. Great customer service I would buy another car from Sean and goben in the future.

  amy Bechtolt
2 months ago
Michael Judon was extremely helpful! Was on the fence about a couple different vehicle and he was great giving me his experience. Would recommend him and Goben Cars to all!

  Lonnie
2 months ago
I just bought a beautiful jeep from Sean in sales and couldn't have asked for a better experience!!! It was an experience I ll never forget, very professional and non stop fun with lots of knowledge. Make sure you buy a car from Sean at Goben and you ll be forever rewarded.

  Elle McAteer
4 months ago
Just bought a car with Aaron! Went into the dealership with our one year old and somehow it was smooth, and easy even with a toddler in tow. He was transparent about what to expect in the process and walked us through it all. Thank you Aaron and Goben!

  Chris Kennedy
a month ago
Great people to work with. The only thing that rubbed me the wrong way was. I saw a car I wanted to look at on Carguru. Went to the dealership, and it had a higher price than what it was on the app. They wouldn't honor the lower price. Otherwise everyone was great.

  Jennifer Phillips
3 months ago
We had a great experience at Goben in Middleton with Aaron - a good selection of cars. I wasn t sure what kind of car I was looking for, but they helped me figure out what would be best for me. The staff were very friendly, not pushy and efficient!

  Earlene Laudin
a month ago
Aaron spent a lot of time with us and made sure all our questions and concerns were addressed. This was our second purchase with Goben and we are very happy with the service and the vehicle.

  Joshua Terrell Bell
a month ago
Kierre did everything he could to get us into the right vehicle and he did. He was professional, personable, and an overall delight to share this car buying experience with. Don't know if we could've found the deal we found without him

  michelle burch
4 months ago
I bought a car Saturday at Goben cars on the west side. Joe was our salesperson and was very helpful. He answered all of our questions and addressed any concerns, Matt in finance was also very knowledgeable and accommodating and Crystal was as well. I would highly recommend Goben for your new/used car needs.

  Dalton Reigel
2 months ago
Aaron Dowil was the least pushy car dealer rep I have worked with. When the car I wanted was sold the night before, he quickly got the other car I wanted to the west side and made the entire trade in and purchase process painless and fast! Highly recommend Aaron and Goben!

  Emma Dillon
5 months ago
It was a pleasure working with Kaylah! I had hit a deer with my car and was in the need of a new car pretty quickly. She took the time to listen to our wants/needs and showed us all of the options on the lot that she thought were a good fit. There was no pressure and she made sure to answer all of our questions. Waiting for the financing team took longer than expected but overall it was a good experience.

  Mary Conklin
10 months ago
I had a great buying experience at Goben Cars Middleton. Got the car I wanted at a great price and Greyson answered all my questions. He worked hard to get my payment to the amount I could afford. I m loving my new car.

  Brett Schwantes
2 months ago
Chris (the new guy) at Goben West was absolutely wonderful to work with! He made the car-buying process smooth and easy. I would highly recommend him and Goben to anyone looking for a new/used car.

  Opening Hours

Monday 9 AM-7 PM
Tuesday 9 AM-7 PM
Wednesday 9 AM-7 PM
Thursday 9 AM-7 PM
Friday 9 AM-6 PM
Saturday 9 AM-5 PM
Sunday Closed

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