Ronnie Watkins Ford, Inc.

4.8 (1339)

  101 George Wallace Dr, Gadsden, AL 35903
  (256) 543-9400
  ronniewatkinsford.net
  Claimed

Auto repair shop Ford dealer Car dealer Car finance and loan company Car leasing service Oil change service Truck dealer Used car dealer Used truck dealer

Service options

  • Delivery

Reviews

Reviews are sorted by relevance, with the most helpful and insightful feedback listed first for easy reference.

  Craig Gaddy
5 months ago
Great Service at Ronnie WatkinsHighly recommend Malachi Taylor. Great sales person to get you what you want. Jacob was also great. It was the best experience I have had in 30 years buying cars. Malachi has now helped my friends and some of my family and did a great job! Everyone that I send to Ronnie Watkins and Malachi is happy with their experiance.

  John Dawson
5 days ago
Morning Joe, I don t often send emails like this one but just wanted to drop a line to let you know that Jill and I were very impressed with you and your dealership. In a world of everyone out for themselves you guys made buying the Ford Edge a pleasure. The professionalism and customer service was second to none, and as a business owner with 65+ employees that speaks volumes to the culture of Ronnie Watkins.My wife is thrilled with the car and we both were thrilled with the experience of you going above and beyond.Thanks again.

  Andreale Sivak
a month ago
We had an amazing experience buying our 2021 suburban from Malachi. The process was a breeze from start to finish. There was no immense pressure from a salesman. He sold based on our needs and wants. He truly listened to what would be best for our family. We have had our vehicle now a little over two years and we still absolutely love it. If we are in the market for another vehicle, we will definitely call him again.Thank you for your honesty and integrity.

  London Brodeur
6 months ago
Had a great experience! My salesman, Joe Willut, helped me find the perfect mom car before the arrival of my little one! He never once pressured me into something I didn t like and searched the whole lot to find me one that suited me! Grateful that he was willing to take his time and find me a great car!

  Tachise Ls Charles
4 months ago
I order a brand new ford meverick XL 2024, it came more quicker than expected, price was a little higher but we are happy to have it, it s a dream come true for us, people at Ronnie whatkins are really nice, i got mine through Mr. Chris Smith, the paper process went pretty smooth and fast,will definitely recommend them to friends. Note: 3* oil changes for free Thanks Ford so grateful!

  Tiffiany Baker
2 months ago
The auto purchasing experience at Ronnie Watkins was extremely pleasant. The entire process was seamless from the search of their online inventory, to the price negotiation, and the pickup of the vehicle. Malachi came highly recommended on the google reviews and he certainly lived up to my expectations. Being that we were out of town buyers, driving 6 & 1/2 hours was well worth it. There were absolutely no surprises when we arrived at the dealership. Our kids did not have to sit too long during paperwork signing. Other than us talking about the truck and its features, the transaction took literally 20 minutes. Best transaction ever!! Hands down! We will certainly be back when we are in the market for another vehicle. Thanks Malachi and Ronnie Watkins Ford. We love our Space White Metallic F-150.

  Mike Polk
6 months ago
Headlight out on car, very expensive part but Shawn and Steve got the price down where I didn't have a nervous breakdown. Those guys are the best. They go over and beyond to take care of the customer.

  Amanda Harkins
5 months ago
Thank you for all the help. It was an easy car buying experience. Big thanks to the Salesmen that helped my husband and me out, Juarus Rawls, JT Simpson, and Malachi Taylor. We love our new truck!

  Noah Fenley
a month ago
Let me start with I despise buying cars and dealing with the back and forth at a dealership. We showed up unannounced to test drive a Bronco before we purchased our 5th Jeep. I did not expect to purchase one, but thought my wife should try the other options. Hunter greeted us and asked if he could help. I explained we wanted to test drive a 2 door Bronco. He was quick to grab the keys and let us drive it. My wife was impressed with the drive so we started looking at the options on the lot. We were set on 2 door but after walking through the prices and options, my wife drove a 4dr. She loved it but the color was not an option. Hunter identified the color she wanted was in transit. It arrived the next morning. We had financing but the dealer beat it so we used theirs. There was not any....not any... of the back and forth I am used to for buying a new car. We spent more time driving than we did in the finance office. This dealership is doing it right!

  Gail Shields
6 months ago
My family and myself have bought several cars from this dealership. I love that it's family owned, because they will treat you right. Ronnie Watkins has a great reputation but he didn't get it alone. Juarus is fantastic to work with. It's like he knows. BUT, the service doesn't stop there. I call Shawn and schedule to bring my car in. He knows I'm so picky and he always ensures my car is exactly the way it's supposed to be. Shawn and Steve look out for my elderly Dad, which it's above and beyond the call of duty. Shawn or Steve will recommend parts only if they are required. He will show me the estimate and let me decide. The service is not forced on me. I love Ronnie Watkins Ford but these are some of the employees that make it exceptionally service and the outstanding reviews. They are a team! The service doesn't stop after the sell. Shawn and Steve take care of you as well. I believe in this dealership or I wouldn't recommend so many friends and family. Shawn has ALWAYS been honest and professional. He will give me an estimate time it will take. He even calls me when my car is finished. I greatly appreciate the professionalism and friendly service! Kudos to you all! I know I can depend on mine or my family members car being taken care of. Service does not stop after the sell.

  Mark Haygood
4 days ago
Tyler McClendon is a great salesman that does what he says. From the time you enter the front door, until leave, you are treated like family. I will send everyone I know looking for a vehicle to Ronnie Watkins and to see my friend Tyler McClendon .

  John Bascom
7 months ago
The Sales consultant ( Malachi Taylor) was great! I have owned 3 other fords from other dealers but this was the best experience of buying a new car I have ever had. Jerry Chester in finance was very professional and did a wonderful job as well. Thanks Malachi for a get deal!

  gina eubanks
a week ago
Thank you for an amazing buying experience! I contacted Jaurus Rawls and told him exactly what I wanted. He delivered that and more. I will always support his buisness!

  ERica F. (Ricki O.)
5 months ago
I have been visiting Ronnie Watkins quick lane regularly for my cars semi annual servicing needs and they have taken care of me without issue. Shaun and Steve have always been my go to guys since I moved to the area. I cant tell you how many times ive walked in looking lost and walked out with a smile. They are constantly saving me with a smile on their faces... My last trip felt extra special because Steve reminded me that Ford was my "home" when he offered me some time to eat my lunch as he played with my daughter and we chatted about fall family activities. That's the kind of service that gets someone to keep coming back ....

  Heidi Mason
a year ago
Our salesman Hunter was really nice and helpful.He talked us through everything and answered our questions thoroughly. As Hunter test drove the car with us he explained everything about the car as well. I I recommend people to go see him. Thank you Hunter. Appreciate you.

  Paige Bowling
3 weeks ago
They did a few recalls on my car and completed those way before I expected. Plus they did a few other things that needed to be done. Good people. Great service!

  Angelina Taylor
2 months ago
I purchased several vehicles from Ronnie Watkins! I highly recommend Malachi Taylor. He was phenomenal to work with, he goes above and beyond to get you the best deal possbile. He is a no pressure salesman and makes the buying experience fast, easy, and fun!

  Larry Wilde
3 months ago
We were traveling in our Class C RV (E450 chassis) from Tennessee to Texas when our alternator light came on. We saw a Ronnie Watkins advertisement sign from the interstate and called their service department. They got us in the same day. Parts had to be ordered but arrived the next day and by 1:00 pm we were back on the road. Thanks you so much the excellent service!

  Zac Bell
5 months ago
Grey O Kelley made our car buying experience extremely easy! He gave us prices on multiple vehicles, made calls all around, done a lot of research on questions we had and found us the perfect vehicle for our family! Very friendly, very professional super knowledgeable! He will absolutely make sure you are taken care of.

  Hallie Hendrix
2 weeks ago
I just bought a used vehicle from them and my experience was fantastic! Tyler was the one who helped me with everything and he s great. 10/10 would recommend

  Brian Cook
6 months ago
Shawn K and Steve in the Quick Lane are absolutely amazing at customer service. I call them directly to ask questions and schedule oil changes. They are always friendly, professional, and personable. After being a customer at Ronnie Watkins Ford for over 15 years, I consider them good friends.

  Seabiskit The Engineer
a year ago
Ronnie is full of helpful and friendly people, helped me into not one but three vehicles! Its been a easy and non pressure dealing with them, fully recommend you find Landon or Chris, they are the best! Helped me get into my dream car!

  Jennifer
4 months ago
Everyone was very warm and welcoming from the beginning. Juarus was extremely helpful and knowledgeable in finding me a car that I really love. He also worked hard to get me a great deal with the loan company. I will ABSOLUTELY recommend Ronnie Watkins Ford and Juarus to anyone looking for a car in the future!

  Richard Murray
a year ago
Just moved to Alabama, and stopped into dealership, Salesman Hunter gave us to required time to make a great decision. I didn t feel pressured, and am really happy with the purchase of my 2021 Dodge ram. Thanks again to all departments in dealership, for making my purchase and process very simple and painless I will recommend this dealership to everyone.

  Christina Fortenberry
5 months ago
I ve been going to Ronnie Watkins for years now and love how everyone is genuinely helpful in making sure everything I need is taken care of! Shawn Kuelche is also great he always makes getting my oil changed or any maintenance I need a breeze and is always super friendly!

  Gregory Heathcock
6 months ago
The Quick Lane team is incredible! I hit a pot hole and took out two wheels and an axle one day, and Shawn was able to help me get all of it taken care of with as little disruption to my day as possible. They helped me get back to work while my car was in the shop and everything. I m glad we have such an amazing team helping us out in Gadsden!

  Lauren Phillips
5 months ago
We have bought a couple of vehicles from Ronnie Watkins Ford. Juarus Rawls has been our salesman both times and he s been the best salesman we ve ever had. He s knowledgeable, friendly and helpful! We look forward to buying many more cars with him in the future!

  Dana Sanders
6 months ago
I always bring my vehicles to Ronnie Watkins Ford, Inc. for regular maintenance and service. They recently serviced my Jaguar and did an excellent job. Shawn Kuechle is always very accommodating and helpful when I have questions. He assured me that my Jaguar was in good hands and that they had experience with my vehicle. I appreciated the reassurance as I have had bad experiences in the past with other dealerships etc.

  Dwayne Morgan
3 months ago
I've used Ronnie Watkins Ford for years and they have always treated me great. If I still lived in area they would do all my service work. None of the dealerships where I live now in Southwest Florida come anywhere close.

  Danielle Kennedy
4 months ago
My family has purchased vehicles from Ronnie Watkins for longer than I have been alive! This was my first experience with making a purchase on my own and I can't say enough about easy it was to work with them! Juarus Rawls was fantastic! I called him about a vehicle I saw on Facebook that ended up being way outside my price range, but when I told him that he asked me some questions about what my goals, desires, and needs were! He called me back within 15 minutes with a vehicle that checked all the boxes! We are so in love with our new Explorer! Thanks Juarus & Ronnie Watkins Ford! We will definitely be back!

  Opening Hours

Monday 9 AM-6 PM
Tuesday 9 AM-6 PM
Wednesday 9 AM-6 PM
Thursday 9 AM-6 PM
Friday 9 AM-6 PM
Saturday 9 AM-6 PM
Sunday Closed

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